Comments on: Business cards: Little billboards for everyone http://responsiblemarketing.com/blog/2008/01/21/business-cards-little-billboards-for-everyone where commerce and conscience come together Thu, 04 Mar 2010 18:08:04 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Lissa http://responsiblemarketing.com/blog/2008/01/21/business-cards-little-billboards-for-everyone/comment-page-1#comment-64 Lissa Sat, 26 Jan 2008 02:25:08 +0000 http://responsiblemarketing.com/blog/?p=94#comment-64 With you too. Just had new cards - fresh design - printed. Already doing their magic generating conversation for two reasons: - the design, which includes a great photo (I always need help reconnecting face to name and figure I can't be the only one - and hey, a good photo's worth its weight in gold) - the cards were printed on recycled paper using non-toxic inks and processes, and say so on the back. Walking your green talk - especially when it's clear you're willing to invest in the future today - gets people talking AND thinking. And Caleb - mind if I borrow your 'what will you be remembered for' line? That's a wow. Lissa With you too.

Just had new cards – fresh design – printed. Already doing their magic generating conversation for two reasons:

- the design, which includes a great photo (I always need help reconnecting face to name and figure I can’t be the only one – and hey, a good photo’s worth its weight in gold)

- the cards were printed on recycled paper using non-toxic inks and processes, and say so on the back.

Walking your green talk – especially when it’s clear you’re willing to invest in the future today – gets people talking AND thinking.

And Caleb – mind if I borrow your ‘what will you be remembered for’ line? That’s a wow.

Lissa

]]> By: Caleb http://responsiblemarketing.com/blog/2008/01/21/business-cards-little-billboards-for-everyone/comment-page-1#comment-63 Caleb Mon, 21 Jan 2008 18:26:37 +0000 http://responsiblemarketing.com/blog/?p=94#comment-63 I'm with you on this one, Patrick. Being in design and advertising for the past 20 years, I find it hard to speak to this point without sounding biased. Your business card is to start conversation. It is a visual reminder. Yes, today contact info is usually transferred to a database and the business card tossed, but if the card is unique, it is more likely to be kept and filed. You wouldn't choose to invest my time, energy and money in being memorable rather than forgettable? The back of my personal card reads "What will you be remembered for or will you be remembered at all?" I’m with you on this one, Patrick. Being in design and advertising for the past 20 years, I find it hard to speak to this point without sounding biased. Your business card is to start conversation. It is a visual reminder. Yes, today contact info is usually transferred to a database and the business card tossed, but if the card is unique, it is more likely to be kept and filed.

You wouldn’t choose to invest my time, energy and money in being memorable rather than forgettable? The back of my personal card reads “What will you be remembered for or will you be remembered at all?”

]]> By: shari storm http://responsiblemarketing.com/blog/2008/01/21/business-cards-little-billboards-for-everyone/comment-page-1#comment-62 shari storm Mon, 21 Jan 2008 12:29:13 +0000 http://responsiblemarketing.com/blog/?p=94#comment-62 I have often been teased about my too giant roladex. I love business cards! As a tactile and visual learner, the act of receiving and looking at a business card helps me remember the person I met so much better and remarkably longer. And I hate to admit, I remember the day our company made the decision to let everyone have business cards. The initial cost caused the financial guys to gulp. But you are right, it was worth it. I had a boss once who had my business cards waiting on my desk the day I arrived at my new job. It was such a classy touch that I committed to doing the same for my new employees. You are also right about it being a morale builder. I have often been teased about my too giant roladex. I love business cards! As a tactile and visual learner, the act of receiving and looking at a business card helps me remember the person I met so much better and remarkably longer.

And I hate to admit, I remember the day our company made the decision to let everyone have business cards. The initial cost caused the financial guys to gulp. But you are right, it was worth it.

I had a boss once who had my business cards waiting on my desk the day I arrived at my new job. It was such a classy touch that I committed to doing the same for my new employees. You are also right about it being a morale builder.

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