http://responsiblemarketing.com/blog/2008/04/15/swirly-goodness-pinkberry-not-all-good where commerce and conscience come together Mon, 26 Jul 2010 22:13:18 +0000 http://wordpress.org/?v=2.9.1 hourly 1 http://responsiblemarketing.com/blog/2008/04/15/swirly-goodness-pinkberry-not-all-good/comment-page-1#comment-1337 hmmm..... Thu, 17 Jul 2008 13:59:39 +0000 http://responsiblemarketing.com/blog/?p=260#comment-1337 It reminds me of the Seinfeld episode where Elaine discovered a frozen yogurt shop with "low calorie" yogurt. The yogurt itself was low in calories, in comparison to ice cream, but she kept dumping all kinds of fixings on it, kept telling herself it was a low calorie snack, pigged out on it, and put on all kinds of weight. What constitutes "low calorie"? If it is lower in calories then ice cream, I would consider it low calorie in comparison, everything is relative, if you compare it to celery, then it isn't. Just because it isn't yogurt according to a stringent definition in the state of California doesn't mean it isn't yogurt, it means they didn't cross the t's and dot the i's the right way for California, it's yogurt according to their website, and most likely in any other state than California. Calling it all natural was wrong though, looking at their ingredients list on their website, the product clearly is not all natural, but that is the only charge I can see in this that holds any water..... It reminds me of the Seinfeld episode where Elaine discovered a frozen yogurt shop with “low calorie” yogurt. The yogurt itself was low in calories, in comparison to ice cream, but she kept dumping all kinds of fixings on it, kept telling herself it was a low calorie snack, pigged out on it, and put on all kinds of weight. What constitutes “low calorie”? If it is lower in calories then ice cream, I would consider it low calorie in comparison, everything is relative, if you compare it to celery, then it isn’t. Just because it isn’t yogurt according to a stringent definition in the state of California doesn’t mean it isn’t yogurt, it means they didn’t cross the t’s and dot the i’s the right way for California, it’s yogurt according to their website, and most likely in any other state than California. Calling it all natural was wrong though, looking at their ingredients list on their website, the product clearly is not all natural, but that is the only charge I can see in this that holds any water…..

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