Comments on: Make it fun, get people talking—and sell more http://responsiblemarketing.com/blog/2009/03/31/make-it-fun-get-people-talking-and-sell-more?utm_source=rss&utm_medium=rss&utm_campaign=make-it-fun-get-people-talking-and-sell-more where commerce and conscience come together Wed, 08 Feb 2012 19:26:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Lissa Boles http://responsiblemarketing.com/blog/2009/03/31/make-it-fun-get-people-talking-and-sell-more/comment-page-1#comment-4271 Lissa Boles Tue, 31 Mar 2009 19:42:38 +0000 http://responsiblemarketing.com/blog/?p=1354#comment-4271 My favorite e-newsletter is written by the very funny Michael J Katz (@MichaelJKatz), 'The Chief Penguin' at www.BluePenguinDevelopment.com I've been reading him for five years, and his is the only newsletter I actually watch out for cause he's usually the best read of my week: he never fails to make me laugh. His quirky sense of humor, and use of personal, everyday stories to make exceptionally nuanced and useful points, made Michael my first and only choice when it came time to get help writing and launching our newsletter. It also makes him someone I'll never get tired of referring. My favorite e-newsletter is written by the very funny Michael J Katz (@MichaelJKatz), ‘The Chief Penguin’ at http://www.BluePenguinDevelopment.com

I’ve been reading him for five years, and his is the only newsletter I actually watch out for cause he’s usually the best read of my week: he never fails to make me laugh.

His quirky sense of humor, and use of personal, everyday stories to make exceptionally nuanced and useful points, made Michael my first and only choice when it came time to get help writing and launching our newsletter. It also makes him someone I’ll never get tired of referring.

]]> By: Martin http://responsiblemarketing.com/blog/2009/03/31/make-it-fun-get-people-talking-and-sell-more/comment-page-1#comment-4270 Martin Tue, 31 Mar 2009 17:13:54 +0000 http://responsiblemarketing.com/blog/?p=1354#comment-4270 Too many companies take themselves waaaaay too seriously in their marketing. I think it's a turnoff most of the time. It's painful to see when fun isn't executed well, but when it is I believe it's highly effective. The bubble calendar and the cheese board are pretty fun. The Cheetos and Oreo's on the other hand are perfect example of irresponsible marketing. I don't think people realize what a serious epidemic childhood obesity is in this country. Kids are being raised on this garbage. Cheetos and Oreo's are about one step up from poison and packaging them as "funner" for kids is just sleazy. Too many companies take themselves waaaaay too seriously in their marketing. I think it’s a turnoff most of the time. It’s painful to see when fun isn’t executed well, but when it is I believe it’s highly effective.

The bubble calendar and the cheese board are pretty fun. The Cheetos and Oreo’s on the other hand are perfect example of irresponsible marketing. I don’t think people realize what a serious epidemic childhood obesity is in this country. Kids are being raised on this garbage. Cheetos and Oreo’s are about one step up from poison and packaging them as “funner” for kids is just sleazy.

]]> By: Charles Sipe http://responsiblemarketing.com/blog/2009/03/31/make-it-fun-get-people-talking-and-sell-more/comment-page-1#comment-4263 Charles Sipe Tue, 31 Mar 2009 09:52:03 +0000 http://responsiblemarketing.com/blog/?p=1354#comment-4263 For me Southwest is the first brand that pops in my mind when I think of fun. I read somewhere that part of the interview process requires prospective employees to tell a joke. Plus their ads often make me laugh out loud. For me Southwest is the first brand that pops in my mind when I think of fun. I read somewhere that part of the interview process requires prospective employees to tell a joke. Plus their ads often make me laugh out loud.

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