Comments on: Facebook’s ad feedback function fail http://responsiblemarketing.com/blog/2009/09/21/feedback-for-facebook-ad-feedback?utm_source=rss&utm_medium=rss&utm_campaign=feedback-for-facebook-ad-feedback where commerce and conscience come together Fri, 18 May 2012 23:03:00 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Douglas http://responsiblemarketing.com/blog/2009/09/21/feedback-for-facebook-ad-feedback/comment-page-1#comment-13218 Douglas Mon, 19 Dec 2011 15:56:00 +0000 http://responsiblemarketing.com/blog/?p=1612#comment-13218 Judging by Martin's needlessly combative response he has to be from Facebook. In any experience I've encountered the same headaches with their Ad Feedback function not working. I have flagged one particular advertiser for the last two years or so over & over again since starting my account and despite FB claims that flagging their ads helps to deliver more relevant advertising, they still appear every day! Judging by Martin’s needlessly combative response he has to be from Facebook. In any experience I’ve encountered the same headaches with their Ad Feedback function not working. I have flagged one particular advertiser for the last two years or so over & over again since starting my account and despite FB claims that flagging their ads helps to deliver more relevant advertising, they still appear every day!

]]> By: Martin http://responsiblemarketing.com/blog/2009/09/21/feedback-for-facebook-ad-feedback/comment-page-1#comment-5578 Martin Mon, 21 Sep 2009 16:56:08 +0000 http://responsiblemarketing.com/blog/?p=1612#comment-5578 How many users on Facebook? How big is it? Don't expect things like this to get better. Expect them to get worse. I believe when something gets this big, customer satisfaction becomes mostly irrelevant in the minds of said "big company". What are you going to do? Delete your account? Go ahead. They'll still have 299,999,999 users. Expect some amount of privacy? Be real. Don't like it? Go ahead. Delete your account. Start an online campaign complaining about it? I'm sure they'll be shaking in their boots. And when they're done shaking they'll slap up another Mafia Wars ad. For all the blessings of such a huge network, there are going to be some things you're not going to like and aren't going to change. How many users on Facebook? How big is it? Don’t expect things like this to get better. Expect them to get worse. I believe when something gets this big, customer satisfaction becomes mostly irrelevant in the minds of said “big company”.

What are you going to do? Delete your account? Go ahead. They’ll still have 299,999,999 users. Expect some amount of privacy? Be real. Don’t like it? Go ahead. Delete your account.

Start an online campaign complaining about it? I’m sure they’ll be shaking in their boots. And when they’re done shaking they’ll slap up another Mafia Wars ad.

For all the blessings of such a huge network, there are going to be some things you’re not going to like and aren’t going to change.

]]> By: Greg Camenzind http://responsiblemarketing.com/blog/2009/09/21/feedback-for-facebook-ad-feedback/comment-page-1#comment-5576 Greg Camenzind Mon, 21 Sep 2009 16:08:23 +0000 http://responsiblemarketing.com/blog/?p=1612#comment-5576 Sign me up! This is the kind of thing where a groundswell of informed outrage (or at least frustration) could have an impact. Many successful social media campaigns have begun in just this way. (BTW - I think Jon LaRosa makes some very good points above.) The only thing we might need to make this more effective is to frame it in simpler terms - e.g. the "Dell Tech Support Sucks!" campaign that is attributed to Jarvis - I think his post was titled simply "Dell Sucks!". Anyhow, you get the idea... Greg Sign me up! This is the kind of thing where a groundswell of informed outrage (or at least frustration) could have an impact. Many successful social media campaigns have begun in just this way. (BTW – I think Jon LaRosa makes some very good points above.) The only thing we might need to make this more effective is to frame it in simpler terms – e.g. the “Dell Tech Support Sucks!” campaign that is attributed to Jarvis – I think his post was titled simply “Dell Sucks!”. Anyhow, you get the idea…

Greg

]]> By: John LaRosa http://responsiblemarketing.com/blog/2009/09/21/feedback-for-facebook-ad-feedback/comment-page-1#comment-5575 John LaRosa Mon, 21 Sep 2009 12:39:14 +0000 http://responsiblemarketing.com/blog/?p=1612#comment-5575 I've wondered the same. I think Facebook should allow users who do what you did (and I do all the time) to opt out of specific ad categories (not all ads in one shot). This potential revenue killer could be spun into a strong value proposition for Facebook sales teams. FB could tell prospective advertisers that already well targeted users had, in essence, opted IN to their feed. I'm guessing that the majority of FB users never bother to click on the "x" anyway, but for those who do, the opt out choice might lead to a sense of empowerment. This could bolster Facebook's PR ongoing campaign for enhanced user experience. Facebook will not probably not do this. Someone's job depends on hitting revenue goals, and very few sales directors have the courage to drop their production numbers for the sake of customer satisfaction. That's another department's problem! Short of my professionally suicidal suggestion, FB might choose to publish polling data regarding those of us who can't stand seeing Mafia Wars ads on our screens. This at least would give advertisers and users a sense of how many people are getting annoyed. I’ve wondered the same. I think Facebook should allow users who do what you did (and I do all the time) to opt out of specific ad categories (not all ads in one shot). This potential revenue killer could be spun into a strong value proposition for Facebook sales teams. FB could tell prospective advertisers that already well targeted users had, in essence, opted IN to their feed. I’m guessing that the majority of FB users never bother to click on the “x” anyway, but for those who do, the opt out choice might lead to a sense of empowerment. This could bolster Facebook’s PR ongoing campaign for enhanced user experience.

Facebook will not probably not do this. Someone’s job depends on hitting revenue goals, and very few sales directors have the courage to drop their production numbers for the sake of customer satisfaction. That’s another department’s problem! Short of my professionally suicidal suggestion, FB might choose to publish polling data regarding those of us who can’t stand seeing Mafia Wars ads on our screens. This at least would give advertisers and users a sense of how many people are getting annoyed.

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