He’ll make you laugh. He’ll make you cry. He’ll make you say, “Did he really do that?” Regardless of the emotions he conjures, one thing’s certain, Shawn Telford knows how to get and keep an audience’s attention.

Shawn has an eye for the unusual—and a personality to match. So whether you need a TV spot, a company promo or a viral video, Shawn brings mad skills to every project.

Needless to say, our videos aren’t of the bland, talking head ilk.

View a few selected videos and learn about our video services that are more attitude, less platitude.

Ready for action? Contact us to learn more.

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Some of us take that fact a little harder than others.

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This is the lost episode from our seven part series of Responsible Marketing web shorts. Click here to check ‘em out.

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Over a dozen people discovered the Easter Egg and lots more contacted us using the blog, Facebook, Twitter and email looking for hints and to find out if they won. Here’s one comment from Mark Jordan over at the Invicta Law Group:

I was thinking this was a ruse to get me to go over every inch of the website – which I did! And I loved it! Do I win any tickets?

Um, sorry Mark, but you didn’t, and you can stop looking now. The Easter Egg is on our How We Do It page.

The first person to find it was Mike Gore the “sponsorship guy” from Seattle-based Nuun. Mike wins our lower box seats tickets to see the Mariners take on the Oakland A’s on Wednesday, April 14th at Safeco Field.

Clicking on the Easter Egg hyperlink landed you on this page, where you were treated/subjected to following video:

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Sure, it’s rough. But that’s what a bunny head, no script, one take and a half hour of editing gets you these days. Let’s face it, our Creative Director Martin Pierce is no Martin Scorsese.

We hope you enjoyed the hunt as much as we did putting it together. Thanks for playing, and we hope you had a great Easter.

Your friends at Outsource Marketing

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The first person that finds the Easter Egg on OutsourceMarketing.com gets two FREE tickets to see the Seattle Mariners in our awesome box seats at Safeco Field on Wednesday, April 14th at 7:10.

We’ll announce the winner on Monday, April 5th. Thanks everyone, and Happy Easter!

Oh, and even if you aren’t the first person to find it, we think you’ll enjoy what we’ve posted on the Easter Egg page.

Good luck, and feel free to share this with a friend—maybe they can take YOU to the game if they find it first.

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2009 was rough year, and a lot of companies have dramatically cut their marketing budgets. A lot of brand advertising budget has been moved to sales promotion.

You gotta do what you gotta do. But whatever you do, don’t cut corners on creativity. Bland and boring never sells.

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“The Ringtone from Hell” is video six in our series of seven Responsible Marketing web shorts, but you could argue it has nothing to do with Responsible Marketing at all.

Truth is, a few of our shorts are about character development and having fun with the angel and devil characters as they go through their days working at Outsource Marketing.

We hope you enjoy it, and we’ll be back on message with video seven in a week or so.

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Well, here’s “The 7 Keys to Responsible Marketing in 2 Minutes,” featuring the characters you’ve grown to love (or hate) in our Responsible Marketing web shorts.

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There ya go—with a video that short, now everyone has time to learn about Responsible Marketing. Share away.

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Ah, ah, I almost forgot…I’m also going to need you to go ahead and come in on Sunday, too. Mmmmmkay? Thaaaaaanks!

We here at Outsource Marketing like to think that our office culture doesn’t resemble that of our good friend Bill Lumbergh’s Initech. But we do relate.

Don’t know who Bill Lumbergh is? Never heard of Initech?

Then you haven’t seen Mike Judge’s 1999 cult masterpiece “Office Space.” You don’t know what you’re missing. Here’s the trailer:

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A couple months back we took time out of our busy schedules to have a little fun and watch Office Space as a team. Somehow the movie is even funnier watched in a group.

But a movie packed full of classic, memorable quotes delivered with comic brilliance inspires imitators. Lot’s of them. Over and over and over again.

Yes, “We’re going to have to have you go ahead and come in on Saturday” is a brilliant line in the hands of Gary Cole but not in the hands of amateurs.

Thus was the inspiration for our latest Responsible Marketing movie.

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What’s the message?

There is none . . . unless you haven’t got the memo about putting the new cover sheets on the TPS reports.

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Since then, we’ve been recognized for our efforts and have even won a few workplace recycling awards.

The two secrets to our success:

1. Everyone at Outsource is required to sign our Green Pact. The Pact is our personal vow to abide by a list of rules we developed as a team regarding paper use, bottled water, use of cleaning supplies and such.
2. While several people were passionate about the idea, one person, dubbed our “Green Czar,” was given the responsibility and authority to lead the charge.

Some team members were perfect for the role: They motivated us to do what was necessary and made us feel good about the work we were doing.

Others? Well, let’s just say some people can drive you to drink.

So, what are some of the best practices you’ve seen in workplace recycling programs?

Comment below to share.

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You’ve heard it a million times. So many times it’s gotta be true, right?

Hell, even the Devil himself says it’s true in our second of seven Responsible Marketing web shorts, here:

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Why not believe it? You just heard it from the Devil himself.

Well, because it’s all a lie.

Sex sells sex.
Sex gets attention.
And sex creates controversy.

But it seldom converts attention to action.
And most people don’t recall the brand the ad was for.

Men respond better than women to sexy ads, as expected. But in Buyology, author Martin Lindstrom shared this interesting tidbit: One study found that even for men, recall for sexually explicit ads was less than 10%, but recall was nearly twice that for the non-sexually charged ads.

Steve Hall of Adrants puts it perfectly when talking about sex in advertising call it:

. . . a lame cop-out used by marketers who lack imagination to create more compelling work that will sustain itself beyond the initial titillation.

I couldn’t agree more, but what do you think?

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