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You can’t afford a cheap name

Naming a new company, product or service is tough. Companies pay thousands of dollars for new names, and that’s what we charge. So, you might decide you need to save the money and put it elsewhere – into your website, a couple of ads…maybe a brochure. But all those things are temporary. Your company, product or […]

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Ride the S.L.U.T. SayWa?

  If you live in the Seattle area, you’ve witnessed a naming blunder or two over the last few years. Washington State’s “SayWa?” slogan to promote tourism in the state was widely panned and then scrapped. The Seattle Convention and Visitors Bureau followed that ditty up with “metronatural,” [lower-case ‘m’ is part of the branding] a […]

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