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Responsible Advertising — Even When it Hurts

Headquartered in Madrid, the ANAR Foundation believes that all children should have a voice, especially when their rights are violated. Take a look at this video from an impressive street ad campaign by the ANAR Foundation: It’s thought provoking. It’s empathetic. It’s reassuring. The goal of this advertisement is clear – to help children realize […]

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Solar powered bus shelters turn outdoor ads green

In an innovative public-private partnership, Fuel Outdoor has donated 600 Solar powered bus shelters to the City of Miami. It’s “a revolutionary model at work—corporate advertising dollars are being used to clean the environment,” says Miami Mayor, Manny Diaz. Michael Freedman, CEO of Fuel, describes their unique business approach: We have a triple bottom line […]

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Bumvertising: Welcome to the Hall of Shame

Bumvertising is exactly what it sounds like: Advertising on the homeless. It started in 2005 when 22-year-old University of Washington grad Ben Rogovy was looking for a cheap way to promote another company he started. Here’s a quick overview: View this video on YouTube The Bumvertising debate has attracted local, national and even international media […]

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Before you open a retail business, read this

I was hungry by about 11:30 yesterday morning so I set out to find something quick and relatively fresh. As I pulled into the parking lot of my local psuedo-strip mall, the first place I noticed was Qdoba. I was on autopilot and didn’t give it a second thought. Qdoba is not as good as […]

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It’s a man’s world. You just get to live in it, sweetheart.

I was leaving a restaurant in Issaquah (about 20 minutes East of Seattle) and this sign caught my eye: After a double take, I realized that, no, I hadn’t gone back to the 1950’s, and, yes, this sign was for real. Oh, the images this conjures… Honey, I’m home! I just got back from my […]

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I deserve a hot, juicy burger…and a cup of water

Last summer, I took my mom to Wendy’s for lunch with my kids. Believe it or not, it was the first time she’d been there. Hold the ‘heavy hitter’ and ‘great son’ comments — it was her idea. Anyway, after we sat down for our gourmet meal, there was a bit of a stir near […]

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