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Facebook’s ad feedback function fail

By on September 21, 2009 in advertising, digital marketing, social media, usability

You know the ads on the right hand column of your Facebook feeds page? Here’s a view I’ve received a lot lately: Yeah. I know. You’ve seen these ads enough already. Not sure why I’d receive ‘em…I’m not a gamer and there’s nothing in my profile that would lead you to believe I’d be interested [...]

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How tolerant is your marketing?

By on March 18, 2009 in advertising, message responsible, socially responsible, videos

Do you respect all your audiences? Really? Are you sure? Watch the following ad, then answer the question again: Watch this video on YouTube So, now do you believe you respecting all of your audiences? This spot from Banco Provincia of Argentina was a real eye-opener for me. Respectful ads targeted to the gay and [...]

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Rude, crude and funny ads: Love ‘em or hate ‘em?

By on February 13, 2009 in advertising, love it or hate it?, videos, word of mouth

We all love to laugh, and when we find something genuinely funny, we love to share it. But humor is subjective and what’s funny to some is offensive to others. Case in point: One of the following ads was banned, the other wasn’t. View this video on YouTube View this video on YouTube I’ll admit, [...]

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Super Bowl XLIII ads

By on February 2, 2009 in advertainment, advertising, creativity, environmentally responsible

Here are all the ads from Super Bowl XLIII, all assembled on one page for your review. Review the ones you missed, then cast your vote for Most and Least Responsible Ads of Super Bowl XLIII. Enjoy. THE ADS Angels and Demons: Trailer Audi: Chase Bud Light: Bud Light Lime Bud Light: Meeting Bud Light: [...]

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Seven entertaining Thanksgiving ads

By on November 27, 2008 in advertainment, videos

Happy Thanksgiving, everyone! I happened upon some entertaining Thanksgiving advertising this week. Here are a few of my faves: View “Turkey and butter, 1956″ on YouTube View “Talking with your mouth full” on YouTube View “Woman vs. turkey” on YouTube View “Turkey ‘Terror’ ad” on YouTube View “A DeNiro and Crystal Thanksgiving” on YouTube View [...]

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Easter Bunny hogtied, candy stolen. Story at 11.

By on March 21, 2008 in creativity, love it or hate it?, word of mouth

Rest assured, I understand no bunnies were harmed during the photo shoot for this ad. This is from the following ad for Shaw’s Candies of San Francisco: + enlarge The other ads in the campaign include X-rays of teeth and a belt from folks that couldn’t resist their chocolates. Kind of makes me think of [...]

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Responsible or not? Advertising that distracts

By on March 11, 2008 in ads everywhere, information overload, message responsible, responsible or not?

As a marketer, I get frustrated when I see poor targeting, flat creative, lack of personalization, and any number of things one might find wrong when armchair quarterbacking someone else’s work. If I had a nickel for every time I’ve caught myself saying, “If only they could have…” But I also get frustrated as a [...]

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