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Mad Men and AdAge: Where the truth lies

By on June 25, 2008 in advertainment, creativity, word of mouth

In Can subliminal marketing be responsible? I shared a faux subliminal ad that AMC was using to promote Mad Men, their series about a fictional Madison Avenue ad agency set in 1960. For a number of reasons, I argued that for this show, subliminal advertising would actually be the responsible thing to do, even though [...]

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Can subliminal advertising be responsible?

By on January 18, 2008 in creativity, responsible or not?, subliminal advertising, videos, word of mouth

We’ve all seen examples of subliminal advertising in print ads over the years. I use the word “seen” loosely, because usually you have to look pretty hard to find that suggestive image that’s supposed to burrow itself into your subconscious and get you to buy! buy! buy! Anyway, subliminal advertising on television is a whole [...]

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