Posts Tagged ‘China’

Bite-sized Friday: Chickens to China

Friday, July 11th, 2008


Savage Chickens, by Doug Savage

  • Bennett Gordon from the always good Utne Reader shared the following interview with Lucas Conley, author of Obsessive Branding Disorder. Includes audio, video and a link to an excerpt from the book.
  • Looking for social media case studies? Here are 27 of ‘em from Now is Gone, by Geoff Livingston.
  • In Indecent exposures: Companies don’t care who carries their ads, Randy Siegal discusses how online ads for some of the nation’s most respected companies are being showcased next to controversial content.
  • “After the Olympic Games, the fight for human rights must go on.” Regardless of where you stand on China’s human rights record and the Olympics, these images from Amnesty International are chilling.

    • Thoughts regarding anything shared today?

    Comment below to weigh in.

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    Posted in corporate responsibility, digital marketing, message responsible, social media, socially responsible | No Comments »

    Twittering for good and The History of Evil

    Thursday, June 19th, 2008

    As I’ve been preparing my presentation for PodCamp Seattle regarding how social media can be used to help create social good, I decided to use social media to reach out and find some great examples.

    First, I posted a request through Twitter (follow me) and received a couple of good ideas. Then I realized it might make sense to reach out two people that care and have a lot more Twitter followers than me: Guy Kawasaki (follow Guy) and Chris Brogan (follow Chris).

    They were kind enough to post a request for ideas to thousands of their followers, and voila! I received a boat load of responses immediately—good stuff I’ll be able to use to make my presentation better.

    I also made some new Twitter friends along the way, like Tan Siok Siok, an award-winning filmmaker and educator (follow Siok Siok).

    Check out the trailer for her new documentary regarding the Beijing Olympics, Boomtown Beijing.

    On her blog, I discovered the following video:

    I was struck by its creative execution and simplicity—and surprised to learn it was created by a student. It has been viewed 1.2 million times in four months. Fascinating, and worth your time.

    When I decided to look for examples for my speech using social media, I expected to get what I was looking for and move on. But I got more than that—I received goodwill, gained inspiration and made some new friends along the way.

    And that, unto itself, is social good gained from social media.

    Have you seen social media used to create social good?

    Comment below to share.

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    Posted in creativity, simplicity, social networking, socially responsible, videos | 5 Comments »