Tag Archives | Coors

Vote for the dumbest viral marketing campaign

A few weeks ago, I chatted with Dan Tynan regarding an article he was writing for PC World about the dumbest viral marketing campaigns of all time. I shared a few of my faves and it appears most landed on his list, with the Jawbone viral campaign landing at #3. Check out Lame and lamer: [...]

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A little present from Coors to the world

Santa actually has nothing to do with this post, but how could I resist? The Denver Business Journal reports that the Molson Coors Brewing Co. of Golden, Colorado has made a commitment to reduce greenhouse gas emissions by 12 percent within the next two years, reduce energy use and convert some waste into ethanol. “Waste [...]

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