Take a few minutes to review these enlightening statistics from AddThis representing sharing trends over the last five years. A few highlights: Most active day for sharing: Wednesdays Most active time of day: 9:30 A.M. EST Most users click within the first two minutes 75% of clicks happen within the first day Interestingly, most shares are [...]
I’ve owned dozens of cars, and like a lot of people, most have been Japanese or German. So when I turned in my leased Honda and started the hunt for a new hybrid, I drove the Toyota Prius, Camry and Highlander Hybrids, the new Honda Insight and a Lexus RX 400h. The Prius felt underpowered [...]
Time for another Tweetup for those of you interested in Social Media residing here in the Puget Sound region. The Northwest Tweetup is shaping up nicely, with 30 confirmed guests and 35 maybes with six days to go. If you’re a Twitter hold-out, check out Twitter me this: Is it time to tweet? as well [...]
Skittles, the chewy, fruit-flavored candy from Mars, Inc. has jumped into social media in an innovative new way: They have coded their website so their navigation now floats over three of the most popular social media websites. Skittles.com is now nothing more than a navigation box floating over the Twitter search results for the term [...]
I had a Twilight Zone moment this afternoon at my local Starbucks when I ordered my decaf drip coffee and was told the Seattle-based coffee chain no longer brews decaf in the afternoons. You read that right: A coffee shop that doesn’t offer decaf in the afternoon—the largest coffee shop chain in the world, mind [...]
Happy New Year! I know. I’ve ranted about lists before, but to start off 2009, one of my resolutions is to lighten up (a little) about lists. Here’s a list of 10 of my favorite lists from last year, in no particular order: The 10 most admired companies of 2008 Fortune Magazine 50 ideas on [...]
You might have heard about the recent uproar over a new Motrin ad targeting mothers. If you have already formed an opinion on the topic, skip the video below. Otherwise, take a look, and try to be as objective as possible. View this video on YouTube The response Paul Banas estimated that in 48 hours [...]
Social Media Northwest will be holding another Tweetup this coming Thursday on the Microsoft campus. This is an informal meeting of Twitter users (and Twitter-curious people) that are interested in meeting some of the folks they’ve met online. When Thursday, November 20th 12:30 (sign-in at registration 10 to 15 minutes before) Where Microsoft Bldg 121 [...]
The Northwest Tweetup is shaping up nicely, with 38 confirmed guests and 50 maybes as of this moment. If you aren’t using Twitter, check out How I use Twitter, and you? by Jeremiah Owyang at Forrester, and Twitter me this: Is it time to tweet? by me. Also, here’s my growing list of Twitter links [...]
I’ve spoken about he benefits of Twitter countless times. I’ve met some of the smartest people I know there and found great inspiration for a number of my posts. If you aren’t using Twitter, you should give it a try. I was reluctant at first, but someone urged me to give it a few weeks [...]
Social media can be an incredible force for doing good. I’ve spoken about it a bit lately, sharing some real world examples in the deck below: Examples don’t necessarily explain how to do it, so here’s a simple, grassroots way I used social media to raise $1,250 for the Muscular Dystrophy Association just yesterday. Here’s [...]
I’m off to jail for the Muscular Dystrophy Association. Here’s what’s happening: You can add to the above meme by using the #mda08 hashtag on Twitter. There’s still time to help folks with Muscular Dystrophy, bail me out of jail, feel good and get a tax write off.
Want to see what it’s like to be arrested, jailed and then subjected to waterboarding? Follow me on Twitter—I’ll be live-tweeting my experience tomorrow. Okay, maybe they’ll honor the Geneva Conventions, but the point is I still need $300 bail money for the Muscular Dystrophy Association, and I have no idea what they have in [...]
Even though it just launched yesterday, by now you’ve probably heard of CUIL: the new search engine developed by former Googlers claiming it’s the largest, most-efficient search engine on the Internet. Results are grouped by content and instead of a single link and a snippet, longer text is offered, often along with images—a nice usability [...]
Hard to believe PodCamp Seattle is tomorrow. I hope you are coming. If you can’t make it, I’ll be tweeting live except when I’m doing my 1:30 presentation, “Using Social Media to Create Social Good.” You can follow me by clicking here: http://twitter.com/patrickbyers. __________________________________You can view the most recent 10 tweets in the meme here: [...]
As I’ve been preparing my presentation for PodCamp Seattle regarding how social media can be used to help create social good, I decided to use social media to reach out and find some great examples. First, I posted a request through Twitter (follow me) and received a couple of good ideas. Then I realized it [...]
Zappos, the online shoe and clothing retailer is popping up everywhere I go. In the last month, I’ve had a number of contacts with the company, none of them planned, and none of them through traditional marketing approaches. Zappos is embracing social networking I’m a fan of Twitter, the micro-blogging/social networking service, and so is [...]
You’ve surely heard of Twitter by now . . . the “service for friends, family, and co–workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing?” The premise is a head-scratcher for most. I constantly hear “I don’t get it,” or “I’m too busy,” [...]
How would you like your customers to line up to hear you talk about your latest product updates? Well, Apple fans have done just that in person and online awaiting news of the company’s newest upgrades and offerings. The blogosphere has been buzzing for days, and today, twitter has sporadically been slowed to a crawl. [...]
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Personnel Concepts’ marketing:
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