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Easter Egg revealed on OutsourceMarketing.com

By on April 5, 2010 in announcement, fun, outsource marketing news

We’ve had quite a response to our first ever Easter Egg Hunt on OutsourceMarketing.com. Over a dozen people discovered the Easter Egg and lots more contacted us using the blog, Facebook, Twitter and email looking for hints and to find out if they won. Here’s one comment from Mark Jordan over at the Invicta Law [...]

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Responsible or not? Audi’s “Do Your Part”

By on October 6, 2009 in advertising, environmentally responsible, greenwashing, message responsible, responsible or not?, videos

It ain’t so easy being green. Unless, of course, you buy a clean diesel from Audi. That’s the message of this Audi A3 “Do Your Part” advert: View on YouTube I get the idea: Show you can be environmentally responsible without having to put yourself out. You can have it all. Here’s one point of [...]

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Recycling: A Love Story

By on September 16, 2009 in announcement, environmentally responsible, fun, movies, outsource marketing news, videos, viral marketing

He’s a muscle-bound, rough and tough lover of all things manly. She’s a petite girly girl that loves a nice glass of Chianti and long walks on the beach under the moonlight. Learn how they meet, and what happens if you don’t recycle. View on YouTube in HD We dare you to litter in our [...]

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Bite-sized Friday: Ads, an award and one bad video

By on July 18, 2008 in ads everywhere, environmentally responsible, videos, viral marketing

Who needs a movie? If you have a website, video content can dramatically improve your conversions. Here are a few testimonial videos that we’ve produced for Gene Juarez Academy. The following video is a self-promo for a small video production company, and it’s so bad, it’s downright entertaining. In fact, it’s been viewed more than [...]

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Responsible or not? Using sex to sell recyling

By on April 4, 2008 in environmentally responsible, responsible or not?, sex sells, socially responsible, videos

Eko-Kom wants to encourage recycling. And sex sells. So why not use sex to sell recycling? Nothing indecent here, but the sexual overtones aren’t muted, either. So what do you think? Responsible Marketing or not? Comment below to weigh in. . . . Inspiration for this post came from @adrants on Twitter

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Social networking in plain English (and the power of video)

By on February 1, 2008 in simplicity, social networking, videos

After wrapping up my article and post Social networking is ready for business. Are you? I remembered a video from a few years ago that explains what social networking is and its benefits. It’s only 1:47, so you can get through it quickly. Explaining complex ideas with the written word takes a lot of energy [...]

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Tide offers “Loads of Hope” for natural disaster victims

By on January 2, 2008 in cause marketing, socially responsible, videos, word of mouth

Do you have an affinity to your laundry detergent? You might after you read this. After Hurricane Katrina and the recent California wildfires, Tide dispatched their CleanStart trucks to the scene to help. These mobile laundry facilities provided the families of these disasters with free laundry services when they needed it most. The CleanStart trucks [...]

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